
The Bid Collection
THREE PAIRS. ONE COLLECTION. COUNTLESS MEMORIES.
INTRODUCING
Some of the best parts of college happen on regular days, like grabbing coffee between classes, studying together, or late-night talks with friends. The Bid Collection was inspired by sorority life and made to be part of all the everyday moments that make college memorable.
One gift. Three pairs. Made for every part of her day.
Three Pairs. Morning, Day & Night.
Every day in sorority life looks a little different. That's why The Bid Collection includes three thoughtfully designed pairs of World's Softest socks, each made for a different part of her day.
Three pairs
One collection
GIVES BACK
To five charities
WOMEN-OWNED
Family-run since 1902
OFFICIALLY LICENSED
Through Affinity
Giving Back to Sisterhood
MADE WITH PURPOSE
A portion of every Bid Collection sale supports the charities chosen by our five partner sororities. Through our licensing relationship with Affinity, we respect and represent the identities, traditions, and trademarks of the participating sororities. World’s Softest is proudly owned by Crescent Sock Company, a women-owned, fourth-generation family business with roots in American sock making dating back to 1902.
Meet Our Ambassadors

Addison R.

Mary Harris D.

Zoe R.

Sara Logan C.

Mararet Anne H.

Cora Maria B.

Sabrina S.

Kaeli O.

Reese B.

THE BID COLLECTION
Got Questions?
Everything you need to know
How does The Bid Collection give back?
The Bid Collection gives back through a shared charity pool. World’s Softest® will donate 10% of Bid Collection sales (after discounts and returns, excluding tax and shipping) to a pool benefiting the chosen charities of our five participating sororities. Charities receive 40%, 25%, 15%, or 10% of that pool based on their sorority’s sellout ranking, first through fifth.
Which charities does The Bid Collection support?
The Bid Collection supports one charity chosen by each partner sorority.
- Alpha Delta Pi: Ronald McDonald House Charities of Knoxville
- Alpha Omicron Pi: Blood Cancer United
- Chi Omega: The Dream Connection
- Delta Delta Delta: Dolly Parton Children’s Hospital
- Kappa Delta: Girl Scouts of the Southern Appalachians
When does the Bid Collection promotion run?
The Bid Collection promotion runs for a limited time. For the promotion dates and full terms, email socksquad@worldssoftest.com.
Who makes World’s Softest Socks?
World’s Softest is proudly owned by Crescent Sock Company, a women-owned, fourth-generation family business with roots in American sock manufacturing dating back to 1902. That’s more than 120 years of family history and craftsmanship behind every pair.
Is The Bid Collection officially licensed?
Yes, The Bid Collection is officially licensed. Through our licensing relationship with Affinity, we respect and represent the identities, traditions, and trademarks of the participating sororities.




